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Cookie Policy

Last Updated: 9 July 2026

This Cookie Policy explains how Skeptral ("we", "us", or "our") uses cookies and similar technologies to recognise you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

1. What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Website owners widely use them to make their sites work, or work more efficiently, and to provide reporting information.

Cookies set by the website owner (in this case, Skeptral) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., interactive content and analytics).

2. Why do we use cookies?

The product itself only needs "essential" cookies to function. Beyond those, we may measure our own advertising, but only if you explicitly say yes, and only on our marketing pages. Declining changes nothing about how the product works, and we will not ask again.

3. Types of Cookies We Use

  • Essential cookies: a first-party authentication cookie that keeps you signed in, and a small first-party cookie ("skx-consent") that records your cookie choice for up to a year so we can respect it and stop asking.
  • Product analytics (PostHog): analytics run by our processor PostHog. Until you opt in, it runs in memory only: it sets no cookie, writes nothing to your device, and remembers nothing between visits. If you opt in, it may persist an identifier so repeat visits are counted once.
  • Advertising measurement pixels (Meta, TikTok, Google): loaded only if you choose "Allow" on the consent banner, and only on our marketing pages: the homepage, pricing, public idea pages, track record, leaderboard, and company pages. The code works off that short allowlist, so these pixels are incapable of loading anywhere else, in particular never on the Validate page or on dossier pages. Pitches you validate are never stored and never shared with an ad platform.

If you make a purchase and have opted in, we may also send the ad platform a server-side purchase event so we know which channel paid for itself. Without your opt-in, no such event is sent.

4. How can I control cookies?

The consent banner is the primary control: "No thanks" and "Allow" carry equal weight, and whichever you pick is remembered. You can change your mind at any time here:

Most web browsers also let you view, manage, block, and delete cookies through their settings, usually under "Privacy" or "Cookies". The exact steps differ by browser, so check your browser's help pages for details. Bear in mind that if you block the essential session cookie you will not be able to stay signed in, and parts of the platform, such as the dashboard, will not work as intended.